We had an insightful and inspiring meeting with one of the co-founders of Greenlight Planet this week.
Greenlight Planet, which currently operates in India, shares our passion for making clean, safe, and affordable light accessible to base-of-the pyramid customers. The conversation covered everything from product features to pricing and customer payment, to the critical challenge of distribution that faces all companies selling to the BoP. It was an incredible opportunity to learn from a company already operating in the space and sparked plenty of new ideas.
While outsiders might view us as potential competitors, we both recognize that with 1.6 billion lacking access to electricity, there’s plenty of room to operate and that we need more people, rather than less, trying to tackle the problem.